The fractional sustainability communication executive model
Communicating sustainability has never been more important. As companies step up their efforts to manage environmental, social and governance risk and embed sustainability into their business strategy, effective communication is critical for making it all happen. Meanwhile, mounting pressure from investors, customers, employees and other stakeholders means that companies can’t afford to stay silent on critical social and environmental issues. And with regulatory and legal risks against greenwashing on the rise, there are high costs of getting your sustainability story wrong.
As a fractional sustainability communication executive, I dive deeper by embedding with your team to connect the dots between your sustainability strategy and story. This can be done on a short-term or ongoing basis where I provide sustainability communication strategy support, content creation and more. With an FSCE, you’re getting a seasoned, hands-on sustainability communication professional who can plug in where needed to fill in gaps and uplevel your overall sustainability storytelling. This is great for in house teams and agencies / consultancies alike that are struggling to find experienced talent.
