Insights on the craft of effective sustainability communication

The Sustainability Story

Mike Hower 4/10/26 Mike Hower 4/10/26

Compelling: Telling sustainability stories that move stakeholders to act

In this piece, Mike Hower examines Context, one of the Four C’s of Effective Sustainability Storytelling.

Mike Hower 4/2/26 Mike Hower 4/2/26

Sustainability Storytelling LIVE takes on greenhushing this May

Sustainability Storytelling LIVE is coming May 2026. Here’s what to expect and how to participate.

Mike Hower 3/26/26 Mike Hower 3/26/26

Context: The silent force behind every sustainability story

The first C of Effective Sustainability Communication is context. In this piece, Mike explains it all.

Mike Hower 3/4/26 Mike Hower 3/4/26

Finding my purpose as a sustainability communicator

Making a career as a sustainability communicator is rarely a linear path. In this piece, Mike Hower shares his career journey for those who might want to follow.

Mike Hower 2/16/26 Mike Hower 2/16/26

The Four C’s of Effective Sustainability Storytelling

Sustainability needs better stories. Here’s a new, practical framework to help companies tell them.

Mike Hower 1/22/26 Mike Hower 1/22/26

Writing for Impact in the Age of AI

Should sustainability communicators use iterative AI to help with their writing?